• Prof. Dr.Ir. Harjanto Prabowo, MM., Rector BINUS University

• Prof. Pável Reyes-Mercado, School of Business and Economics, Universidad Anáhuac Mexico
• Prof.Dr. Muslim Amin, University of South Florida, Florida
• Assc.Prof. Halimin Herjanto PhD, University of the Incarnate Word, Texas
• Assc.Prof.Chidchanok Anantamongkolkul,PhD, Faculty of Management Sciences, Phuket Rajabhat University, Thailand
• Assc Prof Dr. Halbana Tarmizi, Chair of the Business Administration Department at Bemidji State University, Oshkosh, Wisconsin, United States
• Prof Dr. Kustim Wibowo, Professor of MIS and Decision Sciences Department of MIS and Decision Sciences, Indiana University of Pennsylvania Indiana, Pennsylvania, United States
• Assc Prof Dr. Widodo Samyono, Division of Arts and Sciences Jarvis Christian University
• Dr. Jimmy Ardiansyah, The University of Virginia, Charlottesville, Virginia, USA. And senior management consultant at IBM
• Assc Prof. Dr.Jati Kusuma University Teknologi Mara, Malaysia
• Assc Prof. Dr. Hazmilah Hasan, University Teknikal Malaka, Malaysia
• Assc Prof. Dr. Rubayah Jacob Universiti Kebangsaan Malaysia, Malaysia
• Assc Prof. Dr. Dr. Abu Hanifah Bin Ayob Universiti Kebangsaan Malaysia, Malaysia
• Prof. Dr.Tirta Nugraha Mursitama, PhD, Bina Nusantara University, Indonesia
• Assc Prof Dr. Rudy Aryanto S.Sn.,MM, Bina Nusantara University, Indonesia
• Assc Prof. Dezie Leonarda Warganegara, Ph.D., Bina Nusantara University, Indonesia
• Assc Prof. Dr. Ir. Hardijanto Saroso, M.MT., M.M., Bina Nusantara University, Indonesia
• Assc Prof. Rudy Aryanto S.Sn.,MM, Bina Nusantara University, Indonesia
• Prof. Dr. Wawan Dewanto, Institute Technology Bandung, Indonesia
• Assc Prof. Ananda Sabil Hussein, SE., M.Com., Ph.D,CMA Universitas Brawijaya, Indonesia

• Mulyani Karmagatri S.Sn., MM., BINUS University @Bandung

• Sonny Rustiadi, MBA, PhD (Asscociate Professor at ITB Bandung)
• Dr. Isma Addi Jumbri (Associate Professor at University Teknikal Malaysia)

• Iston Dwija Utama, S.E., M.A.B
• Intan Rahmatillah ST., MT

• Ir. Ahmad Syamil, MBA, Ph.D
• Nugroho Juli Setiadi, S.E., M.M., Ph.D
• Bachtiar H. Simamora, M.Sc., Ph.D
• Ono Supriadi, S.IP., MBA., Ph.D
• Dr. Yuli Eni, S.E., S.Kom., M.M., CDMS., CBV.

• Dr. Doni Purnama Alam Syah, S.Kom, MM
• Dr. Dimas Yudistira Nugraha, S.S., M.M.

• Imanda Dea Sabiella, S.E., MBA
• Dr. Rachmi Kumala Widyasari, S.T., M.Ds.

Program Chair

• Agung Purnomo, S.P., MBA
• Margareth Setiawan, S.E., M.A.B

Venue, Accommodation and Operational Chair

• Sandy Setiawan, S.E., M.M
• Jajat Sudrajat, S.E., M.M
• Adrianto, S.Ds., M. Ds,

Local Arrangement Chair

• Rosyidah Rahmah, S.Kom., MM
• Chyntia Ika Ratnapuri, S.E, M.A.B

Session Chair

• Bambang Kartono Kurniawan, S.Sn.,MA.
• Andi Pramono, S.T., M.Arch
• Nurul Aini, S.M., M.M.
• Dr. Ivan Diryana

Documentation Chair

• Puji Prabowo, S.T., MBA
• Brilly Andro Makalew, S.Kom., MMSI
• Dipty Maura Sabilla, S.T., M.B.A.
< class="list-paper">

 

List Paper

Enhancing Service Delivery in Under-developed Regions using Voice Enabled Interactive Technology
Pooja DARDA (Jaipuria Institute of Management Indore, India ); Sanjaya Singh GAUR (New York University, USA); Halimin HERJANTO (University of the Incarnate Word, USA)

Innovating Entrepreneurial Education: The Role of No-Code Programming in Encouraging Digital Startup Aspirations
Romel HIDAYAT (Sejong University, Seoul, Republic of Korea); intan RAHMATILLAH (Bina Nusantara University, Bandung, Indonesia); Ivan Diryana SUDIRMAN (Bina Nusantara University, Bandung, Indonesia)

A comparison of Smart Tourism Experience in South Korea and Indonesia
Eo JUHEE (Yonsei University, Mirae Campus, Gangwon-do, Republic of Korea); CHARLES (Guangxi University, Nanning, Guangxi, China); Dimas Yudistira NUGRAHA (Bina Nusantara University, Bandung, Indonesia)

Microblogging Twitter Data Analysis to Achieve Business Sustainability
Isma Abdi JUMBRI (Universiti Teknikal Malaysia Melaka (UTeM), Malaysia); Dian KURNIAWANINGRUM (Bina Nusantara University)

Cloud Computing Adoption Within Government Agencies: A Qualitative Examination of Influential Factors
Jimmy ARDIANSYAH (The International Business Machines (IBM))

ChatGPT in the Healthcare: Helpful or Harmful
Halbana TARMIZI (Bemidji State University, Bemidji, MN-USA); Hamdan ALABSI (Bemidji State University, Bemidji, MN-USA)

Enhancing Lean Operations with Digitalization
Kustim WIBOWO (Indiana University of Pennsylvania, Indiana, PA, USA); Ahmad SYAMIL (Bina Nusantara University, Bandung, West Java, Indonesia)

Leveraging the Digital Supply Chain with Six Sigma
Widodo SAMYONO (Jarvis Christian University, Texas, USA ); Ahmad SYAMIL (Bina Nusantara University, Bandung, West Java, Indonesia)

The Effect of Marketing Mix and Service Quality on Customer Satisfaction of SMEs in Bandung, Indonesia
Celine Fivian SETIAWAN (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Jessica CLARESTA (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Richard Giovanni WIJAYA (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Iston Dwija UTAMA (Bina Nusantara University, Bandung Campus, Bandung, Indonesia)

A Comparative Study of the Applicability of Undergraduate Entrepreneurship Curriculum and Ecosystem to Support Startup Founders in Selected Universities in Indonesia and Malaysia
Lilis SURIENTY (Universiti Sains Malaysia, Malaysia); Nugroho J SETIADI (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Devy M PUSPITASARI (Widyatama University, Bandung, Indonesia)

Digital Disruption in Creative Industries: Implications for Mocaca.id's Business Model Innovation
Nadya N CAHYANINGSIH (Mocaca.id, Indonesia); Nugroho J SETIADI (Bina Nusantara University, Bandung Campus, Bandung, Indonesia)

Unique Qualities that Determine Entrepreneurial Success among Indonesian Students: Insights for Future Entrepreneurs
Nugroho J SETIADI (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Lilis SURIENTY (Universiti Sains Malaysia, Malaysia); Penny RAHMAWAWTY (Universitas Negeri Yogyakarta, Indonesia)

Entrepreneurial Intentions and Attitudes among Business Students: An Empirical Study in Yogyakarta, Bandung, and Jakarta
Penny RAHMAWAWTY (Universitas negeri Yogyakarta, Indonesia); Nugroho J SETIADI (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Nadya N CAHYANINGSIH (Mocaca.id, Indonesia)

Factors that Influence Consumer Decisions Regarding Online Food Delivery Platform Purchases
Puji PRABOWO (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Nur Azmi KARIM (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Leni SUSANTI(Bina Nusantara University, Bandung Campus, Bandung, Indonesia)

Important Components of Customer Service for MSMEs in Online Business
Puji PRABOWO (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Imanda Dea SABIELLA (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Santika SYARAVINA(Bina Nusantara University, Bandung Campus, Bandung, Indonesia)

The Influence of Entrepreneurship and Creativity on Entrepreneurial Decisions Student Institute Business and Finance Nitro
VERAWATY (Nitro Institute of Business and Finance, Indonesia); Muhammad Ali KARIM (Nitro Institute of Business and Finance, Indonesia); Nurul Fatimah RIFAI (Nitro Institute of Business and Finance, Indonesia)

The Effects of Capital and Land Area on The Production Value of Layer Chicken Livestock Business in Sidenreng Rappang District
Agus SYAM (Universitas Negeri Makassar, Indonesia); Muhammad JUFRI (Universitas Negeri Makassar, Indonesia); ASMAYANTI (Universitas Negeri Makassar, Indonesia); SUDARMI (STIM Lasharan Jaya Makassar, Indonesia); Andi Reski NURHIKMAH (Universitas Negeri Makassar, Indonesia); Andi Fauziah YAHYA (Institut Teknologi dan Bisnis Kalla, Indonesia); Roni HERISON (STIE AMKOP Makassar, Indonesia)

Siklus Refill Indonesia's Supply Chain Network Design Using Mixed Integer Programming for Startup: A Case Study
Nur Layli RACHMAWATI (Pertamina University, Indonesia); Pramesti Adwinda DIANISA (Pertamina University, Indonesia); Rahmad Inca LIPERDA (Pertamina University, Indonesia); Yelita Anggiane ISKANDAR (Pertamina University, Indonesia); Adji Chandra KURNIAWAN (Pertamina University, Indonesia); Mirna LUSIANI (Pertamina University, Indonesia); Resosta VIKALIANA (Pertamina University, Indonesia)

Entrepreneurship as an Alternative Career Path for Service School Cadets
Ariyono SETIAWAN (Akademi Penerbang Indonesia Banyuwangi, Indonesia); EFENDI (Akademi Penerbang Indonesia Banyuwangi, Indonesia); Eva Yulia PUSPANINGRUM (Universitas Pembangunan Nasional Veteran Jawa Timur, Indonesia)

The Impact of Human Capital Management Practices on Employee Competencies: Internal Service Quality and Employee Development at a Retail in Bandung
Shieren AULIA (School of Business and Management, Institut Teknologi Bandung); Aurik GUSTOMO (School of Business and Management, Institut Teknologi Bandung)

Opportunities for MSME Entrepreneurship in a Super Priority Destination to Co-Create Digital Marketing to Enhance Tourism Business Performance
Arnaldo M. SINAGA (Faculty of Vocational Studies, Institut Teknologi Del, Indonesia); Mariana SIMANJUNTAK (Ph.D. Student at Faculty of Economics and Business, Universitas Diponegoro, Indonesia Department of Engineering Management, Institut Teknologi Del, Indonesia)

Innovation in Survey Services during the Bani Era with Lean StartupConceptual Mapping of Corporate Social Responsibility in The Context of Sustainability
Daffa Raditya FARANDI (Bandung Institute of Technology, Indonesia); Wawan DHEWANTO (Bandung Institute of Technology, Indonesia)

Conceptual Mapping of Corporate Social Responsibility in The Context of Sustainability
Putu Chris SUSANTO (Universitas Dhyana Pura & Universitas Terbuka, Indonesia); Martino WIBOWO (Universitas Terbuka, Indonesia)

Astative Creative Agency Services: The Importance of Reputation, Dedication, and Trust in Brand Marketing
Nugroho J SETIADI (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Prisca GALATIA (Astative Creative Agency, Tangerang, Banten, Indonesia); Nadya N CAHYANINGSIh (Bina Nusantara University, Bandung Campus, Bandung, Indonesia)

Financial Functional Strategy Development in B2B Companies
Dian KURNIANINGRUM (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Chintya IKA RATNAPURI (Bina Nusantara University, Jakarta, Indonesia)

The Present Study Employs a Longitudinal Approach to Assess the Efficacy of Increasing Green Consumption Through the Measurement of Green Purchasing Behaviour
Waluyo Budi ATMOKO (Universitas Setia Budi, Indonesia)

The Effects of Perceived Usefulness, Perceived Risk, and Social Influence on Bank Sumatera Utara Customers' Intentions to Use Mobile Banking
Weli KURNIAWAN (Labuhanbatu University, Indonesia); Siti Lam'ah NASUTION (Labuhanbatu University, Indonesia); Aziddin HARAHAP (Labuhanbatu University, Indonesia)

Influence of Advertısıng Campaıgn, Brand Ambassador and Country of Orıgın on Consumer Purchase Intentıon Through Marketplace Shopping Satisfaction
WIDIA (Labuhanbatu University, Indonesia); PRISTIYONO (Labuhanbatu University, Indonesia); Daslan SIMANJUNTAK (Labuhanbatu University, Indonesia)

ID 129 Increasing Electric Vehicle Acceptance, an Insights into Reducing Range Anxiety
Ivan Diryana Sudirman (Bina Nusantara University); Intan Rahmatillah (Bina Nusantara University)

ID 130 Improving the Platform in the Lecture Scope with the Implementation of the TF-IDF Algorithm
Alfred Widjaja (Bina Nusantara University); Fahmi Efendy (Bina Nusantara University); Sugiono Kurniawan (Bina Nusantara University); Abdul Haris Rangkuti (Bina Nusantara University)

ID 132 The Influence of Digital Marketing Strategy in the Development of MSMEs on Economic Growth 2018 – 2022 (Case Study of Digital Advertising MSMEs in Jakarta)
Rizkia Putri Amalia Zukari (Bina Nusantara University); Rudy Aryanto (Bina Nusantara University);

ID 134 Factors Affecting Purchase Intention for Environmentally Friendly Packaged Cosmetics Among Young Consumers
Nanda Ravenska (Universitas Padjadjaran); Martha Fani Cahyandito (Universitas Padjadjaran); Kurniawan Saefullah (Universitas Padjadjaran); Sutisna (Universitas Padjadjaran)

ID 135 The Effect of Profitability on Firm Value with Corporate Social Responsibility Disclosure as a Moderating Variable
Akhmad Khoirul Bakhri (Universitas Teknologi Yogyakarta); Tri Gunarsih (Universitas Teknologi Yogyakarta)

Effect of Skills on the Independence of Children with Special Needs in Entrepreneurship
Ariyono SETIAWAN (Akademi Penerbangan Indonesia Banyuwangi, Indonesia); PURNAWATI (Universitas Negeri Makasar, Indonesia); I Gede Susrama Mas DIYASA (Universitas Pembangunan Nasional Veteran Jawa Timur, Indonesia)

Phenomenological Study of Personal Growth Initiatives Towards Entrepreneurial Identity in MSME Business Actors
Ni Gusti Made RAI (Institut Teknologi Sepuluh Nopember); Andika Rivaldi PERKASA (Institut Teknologi Sepuluh Nopember); Harisatul AGUSTIN (Institut Teknologi Sepuluh Nopember)

Instagram Stories and Purchasing Decisions of Local Products in Aceh
Fani SARTIKA (Universitas Muhammadiyah Aceh, Indonesia)

Development of an Exclusive Product to Increase Customer Satisfaction (Case Study on the Brand Boba Eyelashes)
Raquella JUVABEL (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Dian KURNIANINGRUM (Bina Nusantara University, Bandung Campus, Bandung, Indonesia)

Social Entrepreneurship Intentions: The Role of Empathy, Moral Obligation, Self-Efficacy, And Perceived Social Support (A Survey of Young Business Owners in The Majalaya District of Bandung Regency)
Happy RISTANTI (Universitas Pendidikan Indonesia); Azizah FAUZIYAH (Universitas Pendidikan Indonesia); Mira NURFITRIYA (Universitas Pendidikan Indonesia)

Entrepreneurial Marketing Orintation, Adaptive Marketing Capability and Marketing Performance among Indonesian Creative Business
Fani SARTIKA (Universitas Muhammadiyah Aceh, Indonesia)

Community Service Program Development Strategy Via Internship Program for Lecturers at the Dinas Koperasi dan Usaha Kecil of West Java Province
Jajat SUDRAJAT (Bina Nusantara University, Bandung Campus, Bandung, Indonesia)

Development of Business Ecosystem Entrepreneurship Model MSMES and Students Use Business Model Canvas
Jajat SUDRAJAT (Bina Nusantara University, Bandung Campus, Bandung, Indonesia); Abdul Haris RANGKUTI (ina Nusantara University, Bandung Campus, Bandung, Indonesia); Adrianto Wibowo TJOKROWERDOJO (ina Nusantara University, Bandung Campus, Bandung, Indonesia); Doni MORIKA (ina Nusantara University, Bandung Campus, Bandung, Indonesia)